"Jean Patou has created his first new fragrance in twelve years. It's called "L'Heure Attendue" and, judging by its odor, this must, indeed, be the hour everybody has been waiting for ($12.50 for one-half ounce to $35 for two ounces )."
The New Yorker, 1949:
"Patou's floral L'Heure Attendue, new last year, is another wide-awake scent (we doubt that it will ever supersede the softer Moment Supreme."
"Patou's new, momentous L'Heure Attendue, $12.50 a half ounce."
So what does it smell like? It is described as a chypre perfume with notes of white flowers and a warm sandalwood base.
- Top notes: aldehydes, lily of the valley, geranium, lilac
- Heart notes: narcissus, ylang ylang, jasmine, rose, opoponax, carnation
- Base notes: Mysore sandalwood, oakmoss, vanilla, patchouli, galbanum, peru balsam, benzoin, musk, costus, ambergris
Fate of the Fragrance:
Discontinued, date unknown. Still being sold in 1956.
The perfume was reformulated by Jean Kerleo and relaunched in 1984 as part of the exclusive Ma Collection, reissued scents from Patou's catalog of discontinued perfumes as well as some new editions. This version was also discontinued.
- 1 oz Parfum
- 2.5 oz Eau de Toilette Splash
- 1.7 oz Eau de Toilette Spray
- 0.20 oz Eau d Toilette Splash Mini Bottle
So what does it smell like? This version is described as an Oriental Spicy fragrance for women.
- Top notes: geranium, lilac, woodland lily
- Middle notes: jasmine, rose, natural gum, ylang-ylang
- Base notes: myrtle, vanilla, patchouli, sandalwood